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World’s first ‘Beyond Carbon Neutral’ suit launched.
3rd November 2008
The world’s first ‘Beyond Carbon Neutral’ suit collection has been launched by leading tailors Charcoal & Chalk, in conjunction with sustainability consultants Shining Earth™.
Manufactured to the highest quality by Charcoal & Chalk, the carbon emissions generated as a result of the manufacturing and transportation of each suit will be offset three times over (three hundred percent), hence the Beyond Carbon Neutral moniker. Tree planting and habitat creation in the UK with the Woodland Trust accounts for 200% of the offset, and 100% has been offset via renewable energy and methane capture schemes globally through The CarbonNeutral Company.
Shining Earth™, the sustainability division of environmental consultants Delta-Simons, was brought in by Charcoal & Chalk to carry out a comprehensive audit of all of the processes involved in bringing the Beyond Carbon Neutral suit collection to the shop floor. The audit helped to ensure production and transportation of the suits was optimised, as well as specifically evaluating the carbon emissions.
Austen Pickles, Managing Director, Charcoal & Chalk comments, “The launch of the Beyond Carbon Neutral suit represents the very best in British tailoring and innovation. We wanted to do our bit to reduce our impact on the environment and I think, compared to others, we have gone considerably further.
“As a business we have been subjected to an extremely thorough auditing process carried out by Shining Earth™. This has helped us to understand our impact, in terms of carbon emissions, on the environment and whilst it would have been relatively easy to just offset each suit once (one hundred percent), we wanted to demonstrate our commitment to really making a positive difference to the environment. Going forwards, I hope this will be the first step in our undertaking to reducing our environmental impact. Our customers appreciate the exacting standards our suits are made to, and I think they will embrace the stance we are taking in launching the Beyond Carbon Neutral suit.”
The Beyond Carbon Neutral suit collection is available from Charcoal & Chalk stores in Spitalfields and Covent Garden.
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